Typography
Leading
Leading in typography is the spacing between the lines, and different kinds of leading can effect the way ascending and descending letters look. For example, good leading is where all the lines are given enough space in the sense that the ascending and descending letters do not collide, but are not so spaced apart that each sentence looks like it could be a separate
paragraph.
Kerning
letters in a word. It can adjust and vary based
on the typeface being used, as letters in
different fonts can vary in size and shape. Bad
kerning would be where the spacing between letters
is inconsistent.
Tracking
entire word. It shows how far apart letters
are, and an example of bad tracking would
be where the letters are either extremely spaced
out to where they could be separate words or too
squashed together to the point where the writing
is illegible.
Legibility
Legibility in text is how easily a person can
read individual characters in a text. If a font is
more complicated in the sense that it has a strange design or unusual shape, it has bad legibility and is difficult to read.
Readability
Readability refers to comprehension. It is
how easily a person can read and make sense
of a text, so an example of bad readability would
be where the text was an unusual colour
or too small.



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